Open Arms

We started working with Proactiva Open Arms since its first days of activity. Together we defined the communication and branding strategy for an NGO with a 100% digital DNA.

So, we worked on the website, carried out different campaigns to attract donations, etc. The pieces included a video, taking advantage of the collaboration and willingness of Pep Guardiola; a crowdfunding campaign, giving visibility to the voices of the people rescued from the sea by POA; and an activation with celebrities lobbying against the accusations received by the NGO.

Client data
Creativity
Digital & Social Strategy
Creative campaigns
Content creation
Web Design
Brand Identity
Development
Websites
Front-end & Back-end
Mobile optimization
E-commerce
Performance
Digital Media Planning
CRM & Inbound Strategy
SEO optimization
SEM campaigns
User Experience
Results
60.000
lives saved
45.000
donations
247.803
followers
2.500.000
euros raised