Mr Jeff

Mr Jeff, the home delivery laundry and dry-cleaning app is one of the many start-ups we collaborate with. They needed a local campaign to promote themselves in the territory of Barcelona. So, we created two videos with one of the most famous people in this city: the influencers. Well, we invented some of them actually...

We also created a competition that was activated with a special discount that could be used only at certain times, when it was raining, making it difficult do the laundry at home. A simple insight, but effective in encouraging initial trials, together with a technology that allowed us to activate the campaign according to real-time rainfall data in Barcelona.

Client data
Creativity
Digital & Social Strategy
Creative campaigns