Hunkemöller is a Dutch brand of women's underwear. With this Christmas campaign we redefined the paradigm of gifts for couples at this time of year.
Tired of your partner never getting your gift right? Just tell him what you want! With our activation you could choose your gift from the Hunkemöller catalogue and then send a discreet reminder to your partner: the poor thing would see it on the banners of every website they visited. A creative use of the retargeting option!